Archive for the ‘The Big Picture’ Category
Re-inventing. Re-imagining. Re-structuring. The Big Picture is the lead article in the “Wessenden Briefing” newsletter. These 3 “Rs” all feature heavily in this issue as companies up and down the supply chain flex to meet the challenging conditions out in the market. One of the key themes of The Stationers Company’s “European Digital Media Landscape [...]
“Bifocal Management.” “Bifocal management” is a neat phrase which captures the current need to keep a long-term strategy in view at the same time as still trying to do the basics of the “day job” That double perspective is a theme which runs through the PPA’s Publishing Futures 2013 report where magazine publishers are trying [...]
“A nice, long, slow transition.” “A nice, long, slow transition into digital.” That is the forecast for magazines from the person at Amazon who looks after content for the Kindle – Russ Grandinetti. While the transition – if that is what it actually is – may not feel as though it is nice, long and [...]
It is ironic that probably the most important legacy that Steve Jobs leaves behind him at Apple is a belief in the long-term future of paid content. The difficulties that publishers have had with Apple have sprung from the fact that it wants too much control
“Our strategy is to be tactical. To test new ideas constantly. To do that, we have to be able to fail cheaply”………The Big Picture is an overview of the publishing business contained in the lastest issue of “Circulation Briefing”. For a sample issue of the newsletter, click on the button on the right of this page.
“It is a very wobbly start to an uncertain year…” The Big Picture is an overview of the publishing business contained in the lastest issue of “Circulation Briefing”.