Publishing Futures 2012 Live
Publishing Futures Live will be a toolkit of insight that will help to improve and manage your publishing business – book your place today
read moreApple Newsstand – Early insights for Publishers
The October 2011 launch of Apple’s Newsstand has given the whole digital edition arena a massive boost. Yet the Apple etail outlet it is still a very new route to market with some of the key trends and ratios only beginning to emerge.
read moreMagazine Market Cooldown
Launches are a powerful driver of the magazine business and they are a good indicator of the industry’s health.
read moreUK Publishing Industry in 2012: The Big Picture
Tough, but not disastrous. That seems to be the overall view of the prospects for 2012.
read moreThe Big Picture
UK Publishing Industry in 2012: The Big Picture
Tough, but not disastrous. That seems to be the overall view of the prospects for 2012.
Digital
Apple Newsstand – Early insights for Publishers
The October 2011 launch of Apple’s Newsstand has given the whole digital edition arena a massive boost. Yet the Apple etail outlet it is still a very new route to market with some of the key trends and ratios only beginning to emerge.
Subscriptions
4 Insights into Tesco Clubcard Subscriptions
Dovetail, one of the leading subscription fulfilment bureaux, has recently undertaken a detailed review of Tesco-sourced subscriptions across its portfolio of clients at the request of Dovetail‘s publisher User Group. The toplevel findings have been exclusively shared with Wessenden Briefing.
Retail
Reaction to the Mary Portas Retail Review
The future of the town centre is of massive importance newspapers and magazines. Commissioning the Queen of Shops to undertake a review of the High Street was a smart PR move. Yet is it any more than that?
Recent Articles
Publishing Futures 2012 Live
Publishing Futures Live will be a toolkit of insight that will help to improve and manage your publishing business – book your place today
Reaction to the Mary Portas Retail Review
The future of the town centre is of massive importance newspapers and magazines. Commissioning the Queen of Shops to undertake a review of the High Street was a smart PR move. Yet is it any more than that?
Apple Newsstand – Early insights for Publishers
The October 2011 launch of Apple’s Newsstand has given the whole digital edition arena a massive boost. Yet the Apple etail outlet it is still a very new route to market with some of the key trends and ratios only beginning to emerge.
Magazine Market Cooldown
Launches are a powerful driver of the magazine business and they are a good indicator of the industry’s health.
UK Publishing Industry in 2012: The Big Picture
Tough, but not disastrous. That seems to be the overall view of the prospects for 2012.
ACE and Wessenden launch CDP+ for 2012
The Association of Circulation Executives (ACE) has commissioned Wessenden Marketing to run the Circulation Development Programme Plus (CDP+) in 2012.
4 Insights into Tesco Clubcard Subscriptions
Dovetail, one of the leading subscription fulfilment bureaux, has recently undertaken a detailed review of Tesco-sourced subscriptions across its portfolio of clients at the request of Dovetail‘s publisher User Group. The toplevel findings have been exclusively shared with Wessenden Briefing.
Magazine industry focusing on Mobile: Key points from AOP Content & Trends Census
The annual Content & Trends Census, published by the Association of Online Publishers (AOP), reveals the key priorities for UK digital publishers over the next twelve months. A focus on data + audience profiling Publishers will focus on audience profiling in the next 12 months, while driving content across mobile platforms, such as iPad/tablets and [...]
7 ways Magazine Publishers are preparing for Mobile in the United States
The US ABC recently conducted a survey of print publications (newspapers, magazines and B2B titles) to learn how their mobile initiatives were progressing – this is the third time the survey has been run.
The Big Picture – December 2011
While the excitement around the launch of Apple Newsstand has been grabbing the headlines, the industry is waiting for two old players to reveal their hand – Royal Mail and the Office of Fair Trading. The OFT will shortly announce what action it is going to recommend regarding a review of the industry. Royal Mail will reveal by how much [...]


